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More Entertainment

Humans with Don from People of Earth - TBS

People of Earth proves that humanity isn't just for humans. So we created the #PeopleProblems campaign to focus on the existential struggle that is existence in this universe.

Humans with Don is a social only video series from the #PeopleProblems campaign that outperformed broadcast promos and all other clip-driven assets.

 

 

The Arrangement

The Arrangement is a scandalous new drama from E! that confirms everything in Hollywood is scripted. 

To Premiere the show in a big way we blurred the lines between fiction and reality across social by reviving the iconic E! True Hollywood Story FOR THE SHOW’S LEAD CHARACTER KYLE WEST.

The E! True Hollywood Story was our most popular content, garnering over 2 million views. Coupled with AN INSIDE THE ACTORS STUDIO EPisode and similar Fashion Police and E! news segments, our campaign pushed The Arrangement to trend on both coasts during premiere night.

 

A World Without The Kardashians - E!

To kick off season 12 of Keeping Up With The Kardashians we asked people to imagine something terrible—a world where we didn’t have The Kardashians to keep up with.

 

Spilling The Royal Tea Facebook recaps - E!

Every week we used data to find the most talked about moments from each episode of the royals and featured them in a custom content show that teased them out on social. The plan worked—driving urgency around weekly tune-in, and getting the episodes off people’s DVRs quickly.